Benjamin Aaron recently wrote and published a new book for the handcrafted soapmakers industry. It is all about how to wholesale handcrafted soap! Benjamin built up his small family soapmaking business and even though he had a retail storefront, his main income came from his wholesale empire. He wholesaled to stores such as Whole Foods, Hy-Vee, Natural Grocers and other major retailers.
I helped to edit this book and was so excited that he wrote it! I get emails from soapers every week about how to price products, how to create a wholesale catalog and just in general, how to sell their soap and make money.
This book answers those questions. He also shares lessons he learned, mistakes he made and his personal story on how he built Prairie Soap Company’s wholesale business.
If you are a soapmaker and are wondering how to price your products, figuring out the exact cost, this book is for you.
And the best thing about Benjamin? If you buy his book and have ANY questions about what you’ve read…give him a call or email and he’ll be glad to better explain or expand upon any of the ideas from the book.
You won’t regret purchasing this. I am so glad that we have this resource in our industry.
About this Book
This book is specifically written for handcrafted soapmakers who are ready to take their small business to the broader marketplace. From the power of goal setting to breaking down your true manufacturing costs to designing an effective wholesale catalog, How to Wholesale Your Handcrafted Soap takes the mystery (and fear) out of the wholesaling process, step by step.
- Ch 1: Let’s Talk About Goals
- Ch 2: What is Wholesale?
- Ch 3: Branding/Rebranding
- Ch 4: Market Research
- Ch 5: UPC Barcodes
- Ch 6: Know Your Costs. Know Your Price.
- Ch 7: Paperwork
- Ch 8: Logistics
- Ch 9: Selling
- Ch 10: Aftermarketing
- Ch 11: Build Relationships. Define Success
- About the Author
- Glossary of Terms